Day: Junio 9, 2017

[Artículo] Social network penetration and usage amongst people over 64 years of age

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Autores: Blas José Subiela Hernández, Jesús Martínez Sánchez y Francisco Hernández Gómez

The Internet and social networks, currently considered a generic asset for most social groups, have become increasingly popular as they are easy to use and help to create and maintain relationships. However, there are still some age groups in which the use of the Internet and social networks is still in its early stages. More specifically, we are referring to people over the age of 64, who are the most affected by the generational and digital gap when it comes to the use of new technologies. This study looks into the perceived level of Internet and social network penetration and knowledge within this segment of the population, in addition to identifying their usage habits and access barriers. To do that, we have carried out a cross-sectional ad-hoc survey through stratified, proportional sampling and probabilistic allocation to a group of 390 individuals registered in the municipality of Murcia.

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