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[Artículo] Art at the point of sale: Its communicative potential and four different possibilities of application
Autora: Elena Bellido-Pérez In this text, the potential of art for retail stores is explored. No matter what product or…
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[Artículo] Exploratory factorial structure of Internet user reliability on the eve of federal elections
Autora: Cruz García Lirios Reliability emerges after the establishment of an agenda with issues focused on political corruption that, far…
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[Artículo] Are the spin doctors a figure of priority interest for public relations?
Autores: PhD. Sandra Vilajoana-Alejandre, PhD. Toni Aira This research has a twofold goal: on the one hand, it describes, from…
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[Artículo] The personal and professional brand in the economy of reputation
Autora: Isabel Iniesta-Alemán Reputation is the actual battle camp on which all organizations compete. It is a fact that most…
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[Artículo] How the digital age has changed the corporate communication world: the case of Digital Marketing in the Fashion Business
Autores: Irene García Medina, Pedro Alvaro Pereira Correia, Leonor Alberola Amores Digital Marketing have revolutionized the way companies communicate and…
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[Artículo] Communication and advertising in NGDOs: Present and future
Autores: Aránzazu Román-San-Miguel, Jesús Díaz Cruzado Non-Governmental Organizations for Development (NGDOs), as part of the Third Sector, coexist in society…
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[Artículo] False news and the work of information professionals in the coverage of events
Autora: Nuria Sánchez-Gey Valenzuela In this article we wanted to analyze the increase of false news or fake news and…
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[Artículo] Contemporary terrorism in Syria through political cartoons
Autora: Salud Adelaida Flores Borjabad The development of terrorist groups have been an extremely important issue after the civil war…
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VIII Asamblea de Plataforma de Revistas de Comunicación
El pasado 31 de mayo tuvo lugar en Bilbao en la Universidad del País Vasco la VIII Asamblea de…
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PlatCom da la bienvenida a IROCAMM
PlatCom da la bienvenida a la revista IROCAMM tras ser aprobado su ingreso en la VIII Asamblea de Plataforma de…
