Introducing the Creative Industries: From Theory to Practice
Jéssica Cantieri Taube Fagundes
DAVIES, Rosamund; SIGTHORSSON, Gauti (2013): Introducing the Creative Industries: From Theory to Practice. Londres: SAGE Publications Ltd.
Creativity is a difficult concept to define, it has an enormous rage of application and usage. One can even use creativity as a method of dealing with life and its ups and downs in a more sociological way or it can be applied as a subject to ones career meaning to essentially differ its job from any other. Professions based on creativity are rapidly growing as an important element of today’s economy even though its unique condition of numerous business types makes it hard for any regulation to be satisfying and efficient. Those kind of activities are now being called “The creative industries”, as Rosamund Davies and Gauti Sighthorsson point out in their book “Introducing the Creative Industries from Theory to Practice”:
«The creative industries are a metaphor, which implies that creative production has been industrialized, set up in factory-like structures and managed along the same principle as the manufacture of any other mass-market goods. (…) like any other industry, the creative industries are driven by the work of people.»
creative industry; business models
Taube-Fagundes, J. C. (2014) Introducing the Creative Industries: From Theory to Practice (Recensión), en Revista Redes.com, 9, 453-455.